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TRY ARCHIVE: Digital Tool for Photographers
Developed a multi-channel digital strategy that boosted adoption by 200%, bridging the gap between film photography and digital tracking.
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Merrell Hike Club
Drove a record-breaking 20M+ impressions through influencer seeding and celebrity collaborations, amplifying Merrell’s brand presence.
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LUMIX Presents: Shutter Showdown
Produced a reality-style content series featuring filmmakers in creative challenges, generating 10.2M+ impressions and premiering at Sundance 2024.
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HERCULES NEW YORK: Strategic Campaigns
Executed high-level brand strategy and creative direction for Hercules NY, bringing innovative concepts to life.
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IMGN MEDIA: S5ii Camera Release
Led creator partnerships and content activations for the global launch of the S5ii camera, ensuring high-impact visibility across digital platforms.
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Shorty Award: LUMIXUSA
Led strategic partnerships and influencer collaborations, earning industry recognition for innovation in content marketing.
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Shorty Award: Panasonic - The Lab
Designed a creator-driven initiative that positioned Panasonic as a leader in digital storytelling, recognized by the Shorty Awards.